Statistically speaking, there are more than 1.5 million apps available in iOS App Store and even more so for Android users. Shocking, isn’t it? As they say, “It’s a Jungle Out There” which makes it difficult to stand out among a crowd. Many developers complain that even though they have created their dream app and uploaded it, the response after a few days is sluggish. There is never a flood of downloads and the download rate per-day can’t seem to get past 50 or even a 100 downloads.
We all know by now that the success of any app depends on the number of downloads it gets in the mobile market and it is always difficult to convince people to build a loyal client base. This is the harsh reality of the app market these days, which a number of developers have to face. So all these frustrated developers out there, I would say that “you need an effective marketing strategy to build a solid user base, period.”
For some small businesses and most of the lone developers, creating a marketing strategy and promoting the apps takes up the backseat because of costs. It doesn’t seem cost-effective to spend money on promotions when the budget is already tight. Therefore, most of these businesses rely on creating some buzz in social media or running a promotion campaign for a few days. But this strategy doesn’t work in the long run and the download rate keeps on going down.
I would say that there is no easy and foolproof plan to increase downloads for your apps and to make millions but there is always room to create high-quality apps with a smart, executable marketing plan. To make it easy for developers, Brightnewguides has brought forth the concept of Appiness. It is a how-to guide for developers which consists of step-by-step instructions to effectively market yours apps, increase downloads and mint money. This guide is for anyone who has been disappointed with the app business or wants more downloads (and in turn, revenue).
Brightnewguides consists of 3-tier packages of basic, extra and total.
- Basic Appiness – consists of solid advice on how to make your app a success
- Extra Appiness – comes with the guide and pre-launch app submission and marketing checklists
- Total Appiness – a complete package consisting of guide, checklists, samples, examples and templates
Appiness consists of a solid plan as well as creative ways to market your app even if your marketing budget varies from one app to another. The bottom line of this guide, is to create the best strategy which works for your business and then, effectively promoting it according to the plan. This guide will definitely help you in creating the right kind of buzz and get more customers.
And that is not all! Appiness comes with a 100% money-back guarantee and you can ask for a refund within 30-days if you don’t love this guide.
If you have any questions about Appiness to market your app, let us know in the comments. Happy reading!