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5 Tips To Avoid Having Your App Rejected at the App Store

Published March 14, 2016

Earlier this year, Apple reported record-breaking sales. If you saw this as an opportunity to get into the business through app reskinning, then welcome to the world of mobile applications. Once you’ve got your high quality source code ready, it’s time to get back to the drawing board to plan your reskin theme.

5 Tips To Avoid Having Your App Rejected at the iOS App Store

However, to make sure your app gets into the App Store, take note of these tips early on to avoid a pitfall that will set you back a couple of days (or weeks) from your target launch date: app rejection from the App Store.

  1. Read and thoroughly understand Apple’s list of why apps are rejected.

Apple is helping developers out with this list of the things that your app should not do. Read and know these by heart. Broken links, substandard UIs, incomplete information, and misleading users are just some of the cardinal sins your app shouldn’t commit. Stick to the guidelines, adhere to Apple’s design principles, and you shouldn’t have a hard time having your app approved.

  1. Try all the possible scenarios that will make your app crash, and then stop it from crashing. 

Do an extensive testing. Make sure each feature is working before you submit to the App Store and don’t leave any dead-ends.

Sample: Your app’s Help button once clicked is supposed to send users to your support page, however, it’s not working. Your game app crashes once on you’re on Level 53. Don’t bet that review team won’t find it.

Fix it before submitting or you’re going to have to reapply again. Review every detail in your app and ensure that each one is working as expected.

In app reskinning, this is the reason why it is important to start with a high quality source code. Excellent source codes are well tested and provide a good base for your reskinned app. If you need help in choosing one, check out our tips here.

  1. Review your copyrights.

No one likes thieves. Be ready to provide copyrights and show your ownership for all the contents of your app – from written materials, themes, photos, and the concept- if needed. Once Apple proves that your app uses other works without permission, your app is 100% sure to be rejected.

  1. Simplicity is key.

Take the cue from Apple’s simple and seamless UI. Is there a simple way of doing what your app does? Then choose to code and present it that way. If Apple detects that your app is making a process complicated instead of doing it via simpler option, then be ready for an app rejection.

  1. Be honest in your app review application.

Write a good application – with a detailed description of what your app does and what will be its value for Apple and the end-users. Think of this as your app’s resume. Don’t over pad and state things that your app clearly does not do (even if these are for future releases) because it can be classified as misleading.


Again, if you followed the App Store Review Guidelines that Apple has explicitly stated closely, and were meticulous in creating the app, you shouldn’t worry too much about the review process.

Do you have any app review tips to share? Let us know in the comments section.


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